Lou Bega is alive, and offering financial advice!

This … this is utterly brilliant.

When someone is clearly a one-hit wonder, what’s the easy joke? It’s that you hope he/she/they save their money.

So New York Life hires Lou Bega — who in case you forgot once had every third song on the radio but never did anything else (although I’m still waiting for Mambos No. 1 through 4) — to hawk a way to save your money.

Well-played, New York Life.

Members of Walk The Moon, take note.

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